Without Hispanics, America’s Corporations Can’t Grow and Compete

*There have been, and will contoinue to be, many stories and commentaries written about the Latino opportunity gap and the things that need to be done to fix it. Here’s what I find different about this piece:  “This has become clearly evident in the manner in which most corporations have not committed to invest in long-term growth strategies to solve for the widening opportunity gaps, instead focused more on short-term compliance tactics to protect their reputations.” It’s the long-term view, in business, in politics, in educaion, in corporate outreach, in media coverage … the list goes on. Short-term ivisions short-change Latinos. VL

By Glenn Llopis, Forbes

The cultural demographic shift in the United States is about the workplace and marketplace telling us it’s becoming less about the business defining the individual and more about the individual defining the business.   This is exactly what Hispanics are awakening corporations to, as they begin to recognize that young professionals entering the workforce are in search of the right career and employer who will allow them to be their most authentic selves. This equally holds true to those Hispanic professionals who have been battling the gulf between assimilation and authenticity for years – and are now ready to advance as 21st century leaders by allowing the influence of their cultural values to empower the natural ways they think, act and are motivated to perform at work.

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