Image Control Could Help GOP Reach Latinos in TX

By Adam D. Young, Lubbock Avalanche-Journal

Republicans wanting to maintain their stronghold on politics in Texas and even the South Plains have a challenge in the state’s changing demographics.

And outreach and image control are top strategies to meet that challenge, Texas Republican Party Outreach Coordinator David Zapata told members of Lubbock’s newly formed chapter of the Federation of Hispanic Republicans during a strategy meeting Tuesday, March 26.

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