New app brings clarity to Census numbers on nation’s racial-ethnic make-up

Have you ever wondered where the hacks that seep through the social media cracks get their information? You now the one’s I’m talking about, the one’s that re-post or link to their favorite blogger out of a gut impulse but don’t take the time to research the source.

See, if the Internet is a carnival, then social media it the house of mirrors. And in this sense it’s up to the consumer of digital information to sift their diet (or clean the mirror, or whatever…).

Alas, there’s hope, and an app, for that. According to the Latina Lista blog Dr. Edward Rincon, “a researcher and development specialist, who does extensive work with Census data analysis, statistics and Hispanic marketing” from Dallas, has developed an iphone application that helps make quick sense of the census numbers and put them, literally, at our fingertips.

So, social media consumer beware, and when it comes to population and demographic numbers flung Willy-nilly, check the source.

You can get the app on itunes for $4.99.

Now if we could only put more smart mobile technology in the hands of raza we’d be good to go. Maybe we should chunk the old digital divide term and call it the app-gap?

Anyway, here’s a link to the Latina Lista piece: http://www.latinalista.net/mediacasts/2010/10/new_app_brings_clarity_to_census_numbers.html